Current CEO of TOP-TOY, Peter Gjørup, has decided to resign his position and enter the Board of Directors. Søren Torp Laursen will take over the management of the company as TOP-TOY’s new CEO.

Last year, the Gjørup family announced that they were looking for a strategic partner, who could add both capital and additional competencies to the company. Doing so was an effort to continue the forward-looking business philosophy, which has always characterized TOP-TOY.

TOP-TOY found the right strategic partner in the Swedish private equity fund EQT, who is now the majority shareholder in the company.

In continuation of the takeover in late 2015, a new Board of Directors was appointed, and it is now time for an addition of competencies. Current CEO, Peter Gjørup, will step down from his position as CEO and instead use his expertise as a member of TOP-TOY’s Board of Directors.

 “For my family and me, the most important thing has always been to make the right decisions for TOP-TOY. I look forward to my continued involvement with the company as a member of the Board of Directors and to contribute to the further development of TOP-TOY”, says Peter Gjørup, current CEO of TOP-TOY.

“I have the utmost respect for Peter’s decision to resign his position as the CEO of TOP-TOY and welcome him to the Board of Directors. Peter has always been highly dedicated and ambitious on behalf of TOP-TOY and by entering the Board of Directors he will continue to contribute to the further development of our business. I would like to thank Peter for his dedication and the many years he has invested in TOP-TOY”, says Michael Hauge Sørensen, Chairman of the Board of Directors.

The Board of Directors is pleased to announce that Søren Torp Laursen will take over the day-to-day management of the company as the new CEO of TOP-TOY. Søren Torp Laursen comes from The LEGO Group, where he has held a position as the president of LEGO Americas.

TOP-TOY looks forward to welcoming Søren Torp Laursen. Throughout his 29 years in The LEGO Group, Søren Torp Laursen has been widely recognized for his insight and innovative ways of thinking, and his ability to support growth and talent development. Søren Torp Laursen is considered a key driver behind LEGO’s substantial growth on the American market and will now be working to fulfil TOP-TOY’s growth ambitions.

“I am delighted with the appointment of Søren Torp Laursen as TOP-TOY’s new CEO. Søren has a great track record and is a very innovative and commercially oriented leader with profound experience from the toy industry. I am confident that he will be a great asset for TOP-TOY and play an important role in the execution of our ambitious plans for the future”, says Michael Hauge Sørensen.   

 “I look very much forward to joining TOP-TOY. TOP-TOY is an iconic retailer in Scandinavia, with ambitious plans for the future and I am both proud and happy to lead the company at this exciting time. Coming from a family-owned company with strong values that are very consistent with TOP-TOY’s I believe that I can both lift the heritage while creating new opportunities for TOP-TOY in the years to come”, says Søren Torp Laursen, future CEO of TOP-TOY.

Søren Torp Laursen will have his first day as the CEO of TOP-TOY on 18 April 2016.

Contact information:

Liselotte Gjerdrum Carlsen, TOP-TOY Press Contact: +45 30673916