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Online Scoop for TOP-TOY’s Top Management

Jesper Wacherhausen is TOP-TOY’s new Head of eCommerce. TOP-TOY operates the well-known store chains BR and TOYS”R”US in the Nordic countries. The hiring is a part of TOP-TOY’s plans to have an even stronger online presence.

As of September Jesper Wacherhausen is the new Head of eCommmerce with the toy giant TOP-TOY. He comes from a position with Coop where he – among other thing – has been responsible for the launch of the online supermarket coop.dk/mad.

“We have a clear strategy about strengthening our online area even more, and with the hiring of Jesper Wacherhausen this will be possible. We look forward to having him on board”, says Søren Torp Laursen.

According to TOP-TOY’s CEO, Søren Torp Laursen, the hiring of Jesper Wacherhausen is a real scoop, and the employment is a testament that TOP-TOY is focused on creating an even stronger online business.

“We are putting emphasis on our online business. We have always wanted to be frontrunners in terms of re-thinking the toy market and creating good experiences for children and their parents; now we want to focus as  much on our online business as we do on our physical stores. To do that we need the strongest resources possible, and that is what we have found in Jesper Wacherhausen”, says Søren Torp Laursen.

Jesper Wacherhausen sees many opportunities for TOP-TOY’s online area and he is looking forward to stepping into the toy universe at TOP-TOY:
”I see big opportunities to create an even better customer experience on TOP-TOY’s online channels and at the same time take advantage of the big store grid that is found in the Nordic countries to create substantial competitive advantages for TOP-TOY in the online market. At the same time I look forward to being part of Top Management and becoming part of the strong team that TOP-TOY already has”, says Jesper Wacherhausen.

About TOP-TOY
TOP-TOY is the leading retailer within toys and products for children in the Nordics. TOP-TOY operates the well-known toy chains BR and TOYS”R”US with more than 300 stores and eight web shops. TOP-TOY operates the Nordic TOYS”R”US stores under a licensing agreement with Toys”R”Us, Inc. TOP-TOY builds on strong values and a passion for play, is dedicated to business sense and has the desire to meet and surpass the customers’ expectations. TOP-TOY employs around 3,300 people.
For more information, please visit www.top-toy.com


If you have questions, please contact

Liselotte Gjerdrum Carlsen,
VP Communications and Sustainability
Phone: +45 30673916/ Email: lca@top-toy.com